Are you an ambitious marketing professional with a passion for drinks, sport, live music and delivering exceptional guest experiences? Are you a passionate, curious, and creative marketer with a drive for shaping market leading brands through digital channels? If so, we have an exciting opportunity for you to join our dynamic team!
Due to internal development, we’re looking for an Assistant Marketing Manager to work with our team on our O’Neill’s and High Street estate. This is your chance to work with the profoundly known O’Neill’s brand, alongside our unique unbranded pubs and new competitive socialising concept, Arrowsmith’s. With over 100 pubs, this role offers the opportunity to make a significant impact.
In this diverse Assistant Marketing Manager role, you will be responsible for supporting the Marketing Manager to deliver the annual marketing plan, driving new guest acquisition and existing guest frequency through all digital channels.
We're committed to developing the O’Neill’s brand and creating new campaigns and brand initiatives to exceed guest expectations and deliver unforgettable experiences. This is a unique opportunity for a passionate marketing professional to drive the future of this fun and growing estate.
This is a 12-month fixed-term, field-based mobile position, with flexible travel required.
You’ll be well rewarded…
- Mobile working: Enjoy the flexibility to work from home, the office or one of our fantastic pubs
- A company car or car allowance
- Private medical plan- to help keep you safe and secure
- Love eating out? You’ll love it even more with a massive 33% discount across all our brands, so whether its date night at Miller & Carter or a Sunday roast at Browns Brasserie & Bar we’ve got you covered.
On top of all this, we also offer;
- A contributory pension scheme
- 26 days paid holiday.
- Friends & family discount at our brand sites
- High-street shopping discounts via pickaperk
And, a free employee helpline- to support you with whatever life throws at you.
The Opportunity – Assistant Marketing Manager
Driving brand sales, profit and market share objectives in line with company ambition
- Drive Awareness, Engagement and Conversion - Contributing to, and supporting the delivery of, the brand digital marketing plans to drive reach, awareness, engagement and conversion.
- Drive Sales & Market Share - Implementing the brand’s trading and promotional plan to drive incremental sales and profit using a mix of owned and paid channels – adopting a consistent test and learn strategy to optimise performance.
- Optimise Performance - Driving the brand’s digital agenda, from web developments to web, search and CRM strategy and implementation
- Drive Loyalty - Owning the CRM Plan for the brand to drive sign ups, loyalty and frequency.
- Supplier Collaboration - Working with suppliers to create successful digital activation plans that target the guest to drive awareness and maximise sales.
- Supporting the Frontline - Overseeing brand campaign calendar and delivering frontline briefs/comms
What you’ll need to bring to the Assistant Marketing Manager role:
- Experience & Success: 2+ years of digital or brand marketing experience.
- Project Management: Ability to successfully manage multiple projects and work at pace, whilst delivering excellent quality and commercial results
- Engagement Skills: A demonstrable track record of delivering consumer engagement, alongside outstanding interpersonal skills to collaborate effectively with our operations & frontline teams.
- Organisational Excellence: High levels of organisation, prioritisation, and attention to detail.
- Creative & Energetic: A creative thinker and energetic team player with enthusiasm and passion.
What makes Mitchells & Butlers a great place to work?
To us, a career isn’t just about ‘clocking in’. We really care about our colleagues, and we’re an employer that keeps a promise. In fact, as one of the largest employers in the country, with over 44,000 people working for us, we have the responsibility of valuing every contribution from a diverse workforce that are representative of our guests, and who make us stronger.
Sounds like an opportunity where you could make a difference? Apply for this role today and we’ll be in touch to explore how you could be part of our exciting journey.
Closing Date - 11.59pm on Thursday 6th February 2025
